Marketing e Comunicação de Moda
Overview do Curso

what you will learn
This advanced master’s program will help you understand the multifaceted fashion industry, combining creativity, strategic communication, and the latest technology. This program will help you develop important skills in fashion communication, learning how to convey brand messages and narratives through various mediums effectively. Additionally, you will gain advanced knowledge and understanding of marketing, consumer behaviour, technology integration, e-commerce and supply chain management. You will acquire practical skills in fashion photography and event organisation. All of these will help you to learn how to create, develop, and maintain a strong brand identity and prepare you to take on leadership roles in the fashion industry.
Who do we want to see in our Fashion Marketing program
We are looking for passionate and driven individuals who are eager to push the boundaries of fashion design, communication, and marketing. Our ideal candidates are those who are curious, collaborative, and committed to making a significant impact in the fashion industry.
The Cascais School of Arts & Design Master’s in Fashion and Strategic Communication is designed for students with a creative flair and a strong desire to innovate in fashion and students with a keen interest in marketing and storytelling and those who aspire to start their own fashion business or take on leadership roles in existing companies. If you are ready to embrace the challenges and opportunities of this ever-evolving field, we invite you to join our Master’s program and become a leader in fashion communication, and marketing.